Joonhwi Kim
Business development · Partnerships
KAIST · Computer ScienceAI Special Designation Program
Works with brands and buyers to find sales opportunities. Builds partnerships and shapes the trade terms and direction of the service.
TEAM DOORI
For a brand’snext attempt.
Team Doori builds Shelf, a sales service for surplus beauty inventory. We find new buyers and help move trades forward, so leftover products need not hold back the next idea.
OUR VISION
Room for indie brandsto experiment.
Launch a product. Learn from customers. Make it better. We believe small brands should have the room to keep doing that.
Unsold stock ties up the money and time needed for the next product. Even with a good idea, trying again gets harder.
We start with the stock left over.
Shelf finds buyers and helps coordinate terms, dispatch and payment checks. Our starting point is to give brands room to prepare for what comes next.
Over time, we aim to use what we learn from sales and inventory to help brands test products with less risk and plan their next batch.
THE TEAM
Building the business and the product.
What we learn from brands and buyers shapes the service. We work between the field and the product to make each trade easier to manage.
Jinhyung Lee
Product development · Operations systems
KAIST · Electrical EngineeringComputer Science
Builds the product from inventory intake through offer comparison and trade management. Reduces repetitive work and develops the systems that keep transactions on track.